Support all the Way – from Data Analysis to Implementation and Success Monitoring
How a large regional BMW dealership group significantly improved their marketing efforts and customer engagement using the Veact Automotive Marketing Platform.
response rate for aftersales initiatives
points above market average response rate
Our Solution: Veact Customer Hub
Our powerful automotive customer data platform helps our customers maintain highly accurate customer data, identify and seize new revenue and service opportunities.
If Targeted Correctly, the Audience Will Listen
Thanks to Veact’s Automotive Marketing Platform, the dealership group has created an accurate database and streamlined, effective process for customer engagement.
Increased Response Rates
The dealership group achieves response rates of over 30%, about ten percentage points above the industry average, demonstrating the effectiveness of targeted campaigns.
Higher Customer Satisfaction
With over 3,600 completed inspections in the past two years, the auto dealer is very satisfied with the additional business generated, enhancing overall customer satisfaction.
Efficient Data Management
A specifically trained service assistant regularly verifies address data, ensuring that only the desired customers are contacted, improving the effectiveness, precision and quality of customer interactions.
